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by Jehuda Saar

Entries in apple (31)

Thursday
Oct062011

What he meant to me

 

Like most Apple products users, I have never met Steve Jobs. I have never even seen him. I went to a few MacWorld Expos in my day, but I never ran into the man. And yet, like many people across thre world, I am walking around with some sadness in my heart. Millions of people seem to feel this way about a man they didn't really know, let alone ever meet. 

But in some ways we have all come across the man's work, one way or another. In my case it started early on. I read about the introduction of the first Macintosh computer in a French montlhy comics magazine in 1984, two years before I moved to the States. In 1986, after I moved, I got my hands on a friend's "FatMac" (the 512k model) and it was love at first sight. I ended up buying a brand new Mac Plus in January of 1987 and it changed my life. Other Apple products, both hardware and software, have had that effect over the years. And so I have spent some time today thinking about what it was that I loved so much in these products and what I appreciated so much in Steve's work. And then it finally hit me: Steve Job was an ENABLER (in the positive sense only, of course). What he was creating enabled me to be my best, to strive further, to try harder, to better myself and learn new skills. It allowed me to express myself to my fullest. 

In my case the biggest breakthrough was probably video. In 1999 Steve Jobs presented to the world his second iteration of iMacs: the iMac DV (by the way the link goes to a very cute short video). It was the first FireWire enabled consumer Apple model. It came bundled with a new program called iMovie. When Steve explained what the program could do he said something like "we feel video is going to be a big thing on the Mac" (apologies if I didn't get his words exactly right, chances are that footage is alive somewhere on YouTube). I have since graduated from iMovie to Final Cut Pro and am still involved in a learning process that I am absolutely passionate about. And all of that happened because Steve Jobs enabled me to find in myself something I didn't even know was there. He allowed me to channel my creativity in a direction that I didn't even know I was interested in exploring. That's not to say that I am any good at any of it, but that's not the point. He enabled this by handing us the tools. And he chaperoned other such projects in other fields for others as well. Starting with desktop publishing in the 80s and including music throughout his career. He made it possible for the doctor to check his patient's MIR results on an iPad and for comics readers to obtain their favourite hero's adventures over the air the same day it comes out in print. 

We all have our own story about the ways Steve's creations affected our lives, and that is why we feel the way we do and it explains the outpouring of sentiment we have seen online these past 24 hours. Expressions of feelings about a man we never met, a man we didn't really know, but one who somehow managed to touch each of us individually.

Monday
Oct032011

Hieroglyphics

 

I am going to do something I never have before: make predictions about tomorrow's iPhone event. Judging by the invitation Apple sent out last week (appearing above) here are my own conclusions. First the obvious stuff: the Calendar icon shows Tuesday the 4th. Simple enough: the event takes place tomorrow, October 4th. The Clock icon shows 10 o'clock. No problem there either. The Maps icon shows the location which is inside the Apple campus. And finally the Phone icon shows a "1". This is where the confusion starts. We have heard so many rumours of two new iPhones coming out: an iPhone 5 and a "cheap(er)" model, maybe called the 4s. Case manufacturers have gone so far as to create cases using a brand new form factor that does not correspond to the iPhone 4 size, simply based on rumours and inuendos, and all so that they can be first to market with a product and hope to cash in that way. Quite a gamble if you ask me.

Personally I don't think we are going to see two models, and I have a feeling that the number 1 in the phone icon is exactly that: 1 model. Furthermore I believe that the form factor will be identical, externally at least, to the iPhone 4. There is really nothing wrong with that form factor. We can surmise that one or maybe both cameras will get an upgrade, most likely to 8 megapixels for the outward-facing camera. And chances are the processor will be the A5 dual core chip we know from the iPad 2. It is also possible that this new model will work on both GSM and CDMA networks. The fact that the event is taking place at Apple's campus also points, in my opinion, to the fact that this is not viewed by Apple as a "revolutionary" event but rather an evolutionary one. Hence my thought about the form factor again. And maybe low key enough that the name of the new product will actually not be the iPhone 5 but something like an iPhone 4S or 4GS.

But maybe most importantly we should read a lot into that little line of text at the bottom: Let's talk iPhone. It would appear that the biggest news about this particular new iPhone will be the Nuance technology built in. They might as well have written: Let's talk TO the iPhone. Rumours are rife with news of advanced tech built into the phone that might turn it into the first phone people talk to regularly. We had seen some of it a while ago when some other Nuance software was announced. But this time it looks as though Apple may have gone all out, and we might not be far from those images seen anywhere from  "2001 A Space Odyssey" to shows like "Star Trek", however for now we shouldn't expect our phone to talk back to us much...yet.

 

Tuesday
Sep272011

Happy & Sweet

 

Two anouncements will surround the Jewish New Year: tomorrow morning, hours before the start of festivities, Amazon will anounce their new touchscreen media consuming iPad competitor believed to be called the Kindle Fire, and a couple of days after the holiday, Apple are set to anounce on October 4 what is expected to be the next iPhone, believed by some to be called the iPhone 5 and others the 4s (or will it be both ?). A great number of tech luminaries feel very strongly that if there ever was a company capable, and well enough positioned, to give Apple a run for its money, it is Amazon. And I tend to agree with that opinion. Both companies will have the hardware and the content, and in essence will control their entire eco-system, which is exactly what HP, RIM and countless other tablet manufacturers, be they android-based or otherwise, were not bringing to the table.

Our inclination would be to believe that Apple and Amazon are going to butt heads in this business. Interestingly enough their approaches are diametrically opposed. Of course both companies are looking to make this a succesful business, but each of them are looking to sell something else entirely. Amazon will in fact sell a tablet, but they are not looking to make money on the tablet. Amazon are in the business of selling content, of driving customers to their online store for stuff, be they bits or widgets. Their tablet(s) are just a means to an end. Apple, however, do sell content, but only as a means to sell more tablets. They offer the content as an enticement, to justify laying out the big bucks for the iPad, the iPod touch, the iPhone. I would not be surprised if at some point certain Kindle models are given out for free. As is, the current Kindle3 is sold at slightly over $100. Apple regularly offer free stuff on the iTunes store. Why not, if it means you'll be more eager to buy their hardware.

And so it is clear that things are about to get a lot more interesting in the world of Tech. Which leads me to wish us all a happy, sweet New Year.

Friday
Sep092011

Don't Mess With Apple

Hilarious video portraying what happens when you steal an iPhone prototype and won't give it back.

Sunday
Aug212011

You say you want a revolution..



Not one, but TWO revolutions in one week. Yes, denizens of Planet-Tech, within one week we have seen one of the largest software companies in the world enter the hardware business, and one of the world's number one hardware companies get out of a huge chunk of theirs. I am of course talking about Google acquiring Motorola's mobile phone business, and Hewlett-Packard getting out of the tablet and cellphone business (and, who knows, maybe even out of the PC business altogether ) and taking the IBM-approach of software-services instead.

The Google decision must not have been an easy one. They had had no intention of getting into the phone manufacturing business, that is for sure. On top of that they will now have to do something they had foresworn years ago: provide telephone customer service. The patent debacle of the last few weeks pushed them into an impossible situation and really left them no choice. Their entire Android business was in danger of collapsing if they didn’t act quickly and got their hands on some intellectual property they could call their own. Having missed out on history’s largest sales of patents, they turned towards Motorola and made the deal that will force them to forever change the way they have been operating. They may even have to start paying attention to “design” from now on. We all love our Google products, that is for sure, but none of us are bowled over by their “pretty lines” or their industrial design. Google will be forced to “think different”(ly) from now on. It won’t all just be about functionality anymore.

The HP story actually makes me a little sad. As big a fan of iOS products as I am, I was kind of looking forward to getting my hands on some webOS products like HP’s TouchPad. Here was a credible competing operating system to iOS that looked neat, functional, effective and even pretty. And having been an early adopter of the Palm machines back in the 90’s I was happy  in 2010 to see that platform finding a home that could help it thrive and succeed. But it would appear that the hardware division of HP lacked some of the talent that the webOS software guys possessed in spades. The hardware was unworthy of the software that was to inhabit it. And so it seems that rather than first looking for a credible hardware partner to take on webOS together with HP, CEO Leo Apotheker made a drastic announcement stating that HP would terminate its webOS hardware business and most likely would spin off its PC division. 

And that’s the part that really struck home with me. Back in 1987 when I started my first job, the company I was at had no personal computers to speak of. Everyone just had a dumb terminal hooked up to some mini-computer on their desk and it was all very dreadful, especially to someone with a Macintosh Plus at home. So one day I announced that I thought we should all get Macs at work and start doing things a little differently (the Macintosh II had just been introduced a couple of months earlier). I might as well have said that I wanted to bring Barbie and Ken dolls to the office, or that I wanted to use a Lego set to get my work done. Let’s not mention the fact that, on my Mac Plus, I was using a little piece of software that until shortly before that had been a Mac-only program: a little something called Microsoft Excel. On PC’s in those days serious number crunching was achieved with Lotus 1.2.3 and very few people used Microsoft products yet beyond MS DOS. To placate me, the head of the IT department took me on a visit to the HP headquarters in upstate New York to look at some of the new PC hardware they were coming out with. Needless to say I was left staring at a screen with a command line interface flashing a C-prompt and the only “exciting” option I had was what color that C-prompt would be displayed in. I ended up with an IBM PC on my desk, one of the very first in that office, running some version of the very ugly Windows 2.x (don’t ask me what version it was, it is irrelevant, just trust me when I say it was horrific)

And here we are so many years later, and HP is getting out of that business, and Apple is going strong and doing better every day. Michael Dell even sent a tweet about the HP development that was meant to poke fun at them. The tweet read: “If HP spins off their PC business….maybe they will call it Compaq?”. Having completed with Compaq/HP for so many years, Dell was happy about this development. But Mr Dell should remember his comment from October 1997 about Apple. When asked what could be done to fix Apple, he infamously said then: “What would I do ? I’d shut it down and give the money back to the shareholders”. Chances are he has been eating his hat ever since. 

Wednesday
Jul272011

A Farewell to Optical Media

 

When Apple finally released OSX Lion last week, they also announced some new hardware. We will most likely get back to Lion at a later stage (it is starting to grow on me the more I use it) but if there is one thing that we learn from the hardware releases, one clear message Apple are sending to the public at large, it has to do with optical media. 

First of all we got the updated MacBook Airs. I happen to be a MacBook Air user myself, the 13 inch variety from late 2010, and for those of you who are familiar with that machine, you will remember that it comes with no optical drive whatsoever. When I ordered the machine I automatically included the external DVD drive in the purchase. My thinking was: I am going to need a drive to put discs in. Logical right ? Well, here's the thing: more than 7 months have gone by and I have yet to attach that drive to the computer. 

The Mac mini was updated as well. Did you happen to see that little beauty ? Great looking machine. Notice something different on this new arrival ? You got it: no optical drive.

Anyone remember the introduction of the first iMac in 1998 ? Remember what was missing from that machine ? Apple dared introduce a new computer "sans" floppy drive. Everybody said they were crazy. How could people possibly use a computer without a floppy drive ? Well, they're at it again. It is no coincidence that the new Mac mini has no optical drive. The same goes for the MacBook Air. And I will go as far as venturing that pretty soon the new MacBook Pros won't have any either (in fact I am fairly certain that the next iteration of the 15 inch MacBook Pro will look a lot more like the Air than like the current Pro). 

How have I been living without an optical drive ? Very simple really: everything gets downloaded. Between the App Store, iTunes, Amazon mp3, Netflix, Apple TV, Hulu, Dropbox and soon iCloud, there is no point to burning shiny little discs anymore. Let's not even talk about more questionable methods like peer to peer services. Everything is a lot more instantaneous. Lion doesn't come on a disc. Apps get updated over the internet. And now with Lion's cool new AirDrop feature, even the old sneakernet method is "out the window". 

So my advice is: embrace this brand new world of discless machines. One day we will look back on a past in whcih we carried around these shiny little things and smile at how primitive they were.

It was so long ago. It was only yesterday.

Monday
Jul112011

ACTION !!! .....AND...... CUT !!!

This one is of a somewhat specialized nature. Over the past couple of weeks I have started teaching myself Final Cut Pro X. That is after spending a few years trying to become somewhat acquainted with the intricacies of Final Cut Pro 7. Needless to say there has been a lot of noise about this matter, even though to people who are not involved with video editing it all sounds like a lot of gibberish. The trickle-down effect was unusual and we even saw a funny bit on Conan O'Brien about this software "upgrade". 

Then I found this funny little parody ad for Final Cut Pro X using the "I am a PC, I am a Mac" format of  a couple of years ago. I thought it was clever and decided to share with y'all, just for the fun of it.

Sunday
Jun052011

iPad Magic

Words won't do this video any justice. Just watch it.

Sunday
Mar202011

Children of Men

Take a couple of 2 year olds, give them each an iPad and let them play around with it. Before you know it you realise two things (1) Apple owns these kids for life and (2) when this current crop of 2 year olds grow up I am not sure we will even be able to communicate with them anymore given our old-fashioned ways of doing things, out thinking, our language and whatever else is bound to change over time as they grow up and acquire skills we can't even start to predict. Check out these two videos and let your imagination roam a little. You'll understand what I mean.

Monday
Mar142011

The iPad scoop we somehow missed

A few weeks before the actual release of the iPad 2 these Scandinavian guys seem to have gotten their hands on a top secret prototype model. This is actually a very cute video with a lot of cool masking effects to achieve the desired result.

Sunday
Mar062011

The iPad 2 promo they will never show you

Those of you who have seen the new iPad 2 promo video will immediately recognize where this spoof gets it from. Funny stuff.

Thursday
Feb242011

Light: yes, Lite: just a little

 

As it turns out my predictions in a previous post were ALMOST on the money. The MacBook Pro line DID get updated today, LightPeak technology did make it in there, but no SSD or doing away with traditional hard drives...yet. Apparently the machines are a little lighter, contain a new chipset, have a new type of front-facing camera and are generally more powerful. Apple calls its version of the LightPeak technology Thunderbolt (after FireWire I guess it kind of makes sense). 

Now we wait patiently for the March 2 announcement. 

Wednesday
Feb232011

I can hardly contain myself...

 

OK, so this is all Apple will show us. We are to infer from this that on March 2 the iPad 2 is coming out. Nice use of the number 2, and that calendar page is strategically ripped so as NOT to show us that front facing camera we have all been waiting for (or have we ?).
Patience, my friends, patience. All will be revealed in due course.
Sunday
Jan092011

Travellin' Light

I have just spent a week traveling with a MacBook Air 13 inch in my bag. For those of you unfamiliar with this little beauty, we are talking about one of the lightest, thinest laptop computers ever created as a consumer product. Leaving beauty and elegance aside for a moment, what is amazing about this baby is that you don't even notice you have a computer with you until the moment you need it. The machine weighs about 1.3 kg, is super thin (1.7 cm at its thickest point) but once on you notice that the screen real estate is identical to the MacBook Pro 15 inch. The fact that it only contains flash storage means your bootup time is cut to a minimum and starting Word or Excel, which can otherwise take forever, is now a matter of a couple of seconds. No compromise as far as the keyboard is concerned: we're talking full size here. I won't attempt to edit a movie or do much music production on this baby, but that's not the purpose it serves either. 
So far I am having a ball. I'll occasionally dip back in and let you know how I make out with this little gem.

Saturday
Dec252010

Tech-Year In Review

As we approach the end of the year it is appropriate to do a quick review of the best and worst tech that appeared in the market. But it's always best to leave such things to professionals. Walt Mossberg of the Wall Street Journal considers the iPad to have been THE product of 2010. Here are his views on the best and worst of 2010. (Give the ad at the beginning of the video a few seconds to run first).